Proudly Serving Mississippi

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Mississippi Beverage Software Since 2015

Discover a better way to showcase your beverage to customers.

Want to kick start your company campaign to engage more customers?  If your product beverage is wine a good way to do that is to educate customers on learning to taste wine as being no different than learning to really appreciate music or art.  Lure them into your site by educating them on fine-tuning their sensory abilities around your wine, the better they'll be able to understand and enjoy the nuances and details that great wines express.  We can do this through images and content.

Mississippi Customers

Some information I know about Mississippi is I believe the state was admitted or ratified to the United States around or about 'December 10, 1817'.  Mississippi is located around latitude '33' and longitude of '-90' and has a population of roughly '2,961,279 million'.  If I remember correctly the capital is 'Jackson' and the largest city is 'Jackson'. 

How does one use Product Enlightment?

Discuss with your users what your product is like...  Wine is an alcoholic drink typically made from fermented grapes.  Yeast consumes the sugar in the grapes and converts it to ethanol and carbon dioxide, releasing heat in the process.  Different varieties of grapes and strains of yeasts are major factors in different styles of wine.

If at any point you decide to reach to me just know the area codes I am familiar with for Mississippi are '228, 601, 662, 769'.  For Beverage assistance you will find my rates very reasonable for Mississippi.  Now just keep in mind my time zone is 'Eastern Standard Time (EST)' and I know the time zones in Mississippi are 'Central Standard Time (CST)' in case you wish to call me.  Anyway let me continue.

What are Product Metrics?

We're in a bit of an unprecedented time right now.  It may be hard to think about how to draw comparisons or benchmark the data from this past year or these past few months.  That doesn't mean we shouldn't still crunch some numbers and look to Key Performance Indicators (KPIs) as a way to measure and shape performance.  The most helpful way to gain insight is to look at business through the lens of context and data.  Once you have that insight, the next step (and arguably most important step) is to do something about it!  As they say, you can't manage what you don't measure.

You know, I don't make it out to Mississippi much but I would like to see the 'Mockingbird' state bird.  I am a little familiar with the Mississippi 'Magnolia' state flower as well.  However, I do not know much about Mississippi's state tree the 'Southern Magnolia'.  Fishing is fun to me perhaps I would like reeling in the Mississippi 'Largemouth Bass' state fish.  Anyway, sorry I went off topic.  Let me continue.

How does one Manage by Metrics?

Understanding industry standard benchmarks for a particular region, while looking at individual winery metrics for instance helps provide contextual information from which to either adjust or give accolades.  Keep in mind the 'regional' part of this as Region X may have an average order value of $300, but Region Y's is $175 and it would be unrealistic to benchmark a winery in Region Y to the average standards of X.  Instead, seek to know the standard benchmarks for the winery's region then make a comparison as to how the winery is doing against its peer set.  Select a set of metrics to track and communicate these to the team along with expected performance in relation to the metrics.  These will serve as the channel or department's set of KPIs.

Adjusting strategy based on where performance is falling short takes more than simply telling staff to improve.  A conversation with the staff around why they are missing the mark or what might be holding them back is important as there may be something not apparent when only looking at data.  Again, context is important.  Giving accolades goes hand in hand when mining for metrics.  If the team is doing well, let them know!  This recognition is important to incentivize and inspire.  Some wineries for instance are able to budget for rewards based on performance as well.  For instance, reaching a net sales target means the team gets a pizza & wine party or each host that hits a target average order value gets a bottle of wine.